Email - Advertising Opt-in Email Advertising
Email Advertising Software .
Online Marketing,
Email, RSS Feeds, and Blog
Sonoma County, San
Francisco North Bay, Ca. USA
If you are searching for
simple email marketing software that provides a platform for your online marketing campaigns, we encourage you to use our friends at
iContact.
iContact allows you to use multiple channels such as email, RSS feeds, and blogs to distribute your message to your prospects and customers.
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is a method of advertising via e-mail whereby the recipient of the
advertisement has consented to receive it. This method is one of
several developed by marketers to eliminate the disadvantages of
e-mail marketing.
Opt-in e-mail marketing may evolve into a technology that uses a
handshake protocol between the sender and receiver.This system is
intended to eventually result in a high degree of satisfaction
between consumers and marketers. If opt-in e-mail advertising is
used, the material that is e-mailed to consumers will be
"anticipated". It is assumed that the consumer wants to receive it,
which makes it unlike unsolicited advertisements sent to the
consumer. Ideally, opt-in e-mail advertisements will be more
personal and relevant to the consumer than untargeted
advertisements.
A common example of permission marketing is a newsletter sent to an
advertising firm's customers. Such newsletters inform customers of
upcoming events or promotions, or new products. In this type of
advertising, a company that wants to send a newsletter to their
customers may ask them at the point of purchase if they would like
to receive the newsletter.
With a foundation of opted-in contact information stored in their
database, marketers can send out promotional materials
automatically. They can also segment their promotions to specific
market segments